Book Announcement: Amor Vincit Omnia – Love Conquers All by Zy Marquiez | #Poetry #Prose #Love #Positivity #Writing #WritingCommunity #LoveConquersAll #AmorVincitOmnia #Books #NoctisBlackburn

AVO#1-1

NoctisBlackburn.com
Noctis Blackburn | Zy Marquiez
August 16, 2019

This is my formal announcement for a book that I’ve been working on for nigh two months.  Given Zy Marquiez is my other pen name besides Noctis Blackburn, I am choosing to make an announcement here because of how much it means to me and because of how genuinely excited to I am to share this book.

As the above picture shows, the books name is Amor Vincit Omnia – Love Conquers All, which is a poetry book that I’ve put a lot of work and thought into for myriad reasons.

Now, the first point of the book is why I chose a color that’s mostly blue, with highlights of purple and so on, rather than something red?  That’s a fantastic question that those that have known about the cover and have given me feedback have asked.  One of the reasons for this is because this book is about Love Conquering All through all circumstances, and not just matters between two lovers.  More importantly, though Love is usually ascribed the color red for obvious reasons, Love truly knows no boundaries, no colors.

As such, I thought it fitting to go with a more bluish/purple color scheme, rather than a reddish/purple/pink.  Concurrently with that, red as Love is emblematic of Valentine’s Day, couples, romance, and such.  And while Love between lovers is a part of this book, it’s not the only part of the book.  I thought if I wrote the book from only that direction, it would leave a lot to be desired since Love affects all of us, no matter who we are, no matter whether we are in relationships or not, and so on.  That said, nigh all the poems take a two person structure since I find it easier to write from that aspect, and I find it more beautiful as well.  In conjunction with that, this book features the most amount of notations following well more than half the poems go extend the notion in many directions since human emotion is embedded deep within everyone and just leaving some poems without adding notations from them felt also incomplete since a romantic couple that seeks to do the right thing (or one person even) can still serve as a metaphor for a much more extensive view on Love.

Because of this, I opted to keep this color scheme because I like it a lot and everyone did as well, though they certainly wondered why bluish-purple rather than red/purple/pink and so on.  Now, another vanguard consideration in this color scheme which is just as important as anything else is because a follow up to this book is already in the works, and given that that book is about love in the traditional sense with couples, romance, and so on, it’s going to follow a traditional Valentine’s Day-type color scheme, though I still have no conceptualized the cover or anything.

Likewise, I didn’t want to publish two books on Love with very similar color schemes because although Love is traditionally seen in red, as mentioned before, Love truly knows no boundaries nor colors.  I would also like to make this part of a Trilogy, given that the first two books are covering important topics, although I believe the first one’s a lot more ‘objective’, while the second one is more ‘subjective’, I would still like to make it three books, although honestly I’m uncertain if I will be able to figure that out any time soon, so no promise there.

The final key consideration I want to discuss is why I chose the cover for this book.  If you look at it carefully, you can see that the background is a heart that’s creation an explosion of resonance out of Love, which is essentially the reverse of a blackhole.  Whereas a blackhole absorbs everything in sight leaving nothing left essentially, unconditional love is unconditional because it never stops, which I thought an incisive antithesis to something like a black-hole, which could mirror things that stem out of fear, hatred, and so on, which are important topics in the book.  I put a lot of thought into all aspects of this book, and am still continuing to make sure to add some tidbits, but on the whole, the book is nigh complete and it’s almost ready to go.  That said, it’s going to be around 2-3 weeks before it’s available to the public since I want to make sure that the book’s hardcover versions come out okay given that Lulu has some serious glitches when you uploading files

With everything previously discussed in mind, I would like to leave all of you with one final thought.

No matter where you are, who you are, what you do, and what you are going through, don’t ever forget that Love creates resonance, incredible resonance, and ultimately helps create the world you and all of us live in.  The world truly becomes what we collectively create it to be and the power to do that should never be underestimated because each of us has way more power to change things than we often realize.

I could go on and on, but that’s the gist of it.  I appreciate all of you taking time out of your day and reading this far.

Hope you all have a fantastic evening, and a phenomenal weekend!  Take care of yourselves and be safe.  Talk to you soon.

Noctis Blackburn
____________________________________________________________________________________________

P.S.  I’m currently at my friend’s house as we just had dinner and she’s being insistent on us going to celebrate which is why I’ve transferred most of the above from my phone onto her PC since it’s easier, and honestly, I’m being lazy at the moment since I don’t want to be doing any additional work.  The point is, make sure you enjoy the little things, ALL of them; when life is great, celebrate it; however you want to, and with whomever you want too.  Those little moments are what often mean the most.

Speaking of little things, genuine happiness for a friend or another is one of those little things.  This is why having friend ask me out to dinner and so on to celebrate was a pleasant synchronicity that took me breath away considering it turned my whole day around as I told her. She became the direct antithesis to everything negative today and I appreciate her wholeheartedly for that.  To be honest, going out on a Friday night’s not something that I do often except for writing, but given than I’m always open-minded I’m not going to say no, especially since she’s even more thrilled about this book coming than I seem to be in a weird way.  I’d be lying if I didn’t say that I wasn’t thrilled.

More importantly, don’t ever be afraid of following your dreams, no matter how big or small those may be.  Make sure to go after them with everything that you are, no matter who wishes you ill-will, no matter who judges you without ever truly making a shred of effort in trying, no matter what hatters appear in your on your path, because ultimately how they act is a reflection of how they are underneath, and those that act the darkest often have serious problems if they seek to hurt you in any way whatsoever, especially in a true moment of happiness.  Let those people be, no matter who they are, no matter what your connection to them is, because if those people refuse to be supportive or happy for you, even if you’ve wished them the world and continue to try and shower them with positivity, even if they’ve often thrown you under the bus, ultimately, toxic people will always be toxic by the very nature that they employ, by their actions, and they will always be their own demise, nobody else.  Someone who is positive and genuinely happy with life will never seek to make you an emotional dumping ground for all of their problems.  Stick to those that lift you up, stick with those that care for you,  and don’t use the word Love as a weapon against you because they refuse to face their fears and keep acting out of well of hatred that they hold within.  Stick to your people, the one that truly care and Love you, whoever they are.  It’s that simple.   Much Love to you all.

Poker, Writing & Life: Chasing Waterfalls, Chasing Dreams | #Poker | #Dreams | #Writing | #Life

BreakawayIndividual.com
Zy Marquiez
July 10, 2019

There are many moments in time in where you arrive at a fork in the road, and whether you realize it at the time or not, you have essentially two options: you can remain in the original direction you intended, in the original course of your bearing, or you head off elsewhere, plotting a new course in your ventures.  Over ten years ago, I had circumstances that provided the canvas for very possibilities.

In the online poker space, which I played for a living for over ten years and is what was my main ‘career’ of choice until over a month ago, Poker Stars offered a player-program that was based out of the rakeback that the ‘house’ (Poker Stars) wins.  [For clarification’s purposes, the way the casino guarantees itself profits from those playing poker, with every hand played that sees a flop, a certain percentage (that is capped at a certain amount) is kept by the house, and that’s how the casino makes money.  In other words, it’s a small ‘tax’ (or fee) players pay to be part of the game.]

With that out of the way, Poker Star’s loyalty program was incredibly robust and easily the best in the game, which was one of the vanguard reasons they were the best online poker company by far.  Though the name of the player program escapes me at the moment, the program essentially would guarantee players to earn a certain percentage of the money they themselves paid the house.  It was Poker’s Stars version of a “tax return” if you want a lose analogy of it.  Essentially, the more hands you played, the more money you ‘made’.

The strength of this program was that if you were able to log in an incredible amount of time and effort, you would be able to clear somewhere along the lines of $80-000 – $100,000+ year (with significant benefits as well), which was an opportunity of a lifetime, especially give that’s before your winnings.  Yes, before winnings, you could still make that kind of money back then [1].

Anyone that played on Poker Stars had that option.  All you had to do was make sure that you were playing in the right amount of games logging enough hands, which was admittedly obscene, but for the driven, very doable, and log an incredible amount of time playing the various form of poker games available.  This is where the rubber meets the road.

I brought this idea up to my significant other at the time, and told her that it’s an incredible opportunity, and one that shouldn’t be overlooked given how such an opportunity (even playing only a handful of years) could really set someone (or a couple) financially up for the rest of their life.

Anyways, after endless debates and considerations, I relented to the fact that it was best not to do that, given that we agreed (although in my case, it was tentatively, and I will get to that in a moment) that it was more important at the time for the relationship.  In hindsight, even though I think it might be seen, or even objectively be selfish, I believe that what would have been best for the relationship would have been to sacrifice a bit of personal time, in order to set the future up nicely.  The future is what it’s all about, right?  At least, that’s what I thought about then and still ponder at length now.  And though I do realize you ‘only’ live in the moment, to pretend tomorrow will never come is like pretending you need not eat food now because you know you can’t be hungry later because all you have is now.

Even so, at the time, the choice we made seemed tenable, though it still irks me that I didn’t do that, especially since I was working at home, which was the main strength of playing online poker, because any one in that instance could always take breaks by themselves, or with acquaintances, friends, family, significant others, lovers, etc.  How many other jobs in the world allow that amount of latitude and freedom?

But that wasn’t the case.  Had it been a traditional job, where you spend time away from home, I wouldn’t have regretted the idea at all.  But the choices were made and now we are here.

I bring this about because during those times, poker was job, but more importantly my passion, so to not be able to chase it to the fullest extent of the opportunity always left me feeling like I left a piece of myself in the past that I will never be able to get back.

Fast forward to the present, now we get to writing.

Currently, I’ve already made a choice that, regardless of where my path as an individual heads towards in life, I will continue writing since it is my main passion.  But where as in Poker I wasn’t able to test the limits of my passions, in writing I will not do that, I couldn’t live myself if I followed that course.  I could not sacrifice a passion, a dream of that magnitude again, without looking back at the end of my life without feeling like I didn’t live life to the fullest, even if we’re only talking about it through the lens of writing.

Now, what makes this matter even more interesting from a variety of angles is that, wherein Poker I had to do it for an income (whether I liked it or not), with writing I don’t have to do that.

I can write when I want, how I want, where I want, for whatever purpose I want, to accomplish whatever goal I wish to accomplish and all around the parameters that I set upon myself.  This freedom (and passion) is definitely something that I don’t take for granted given that it’s allowed me not only to be able to live life in a more meaningful and much wider range than in the past, but in a way that is even more fulfilling than I ever thought possible.

Concurrent with that, the bonus is that because I’m not doing it as a career, I don’t have to worry about any of my writing ‘paying the bills’ through that passion, which allows me the freedom of expression and choice that I would otherwise had if I had come through writing from a more traditional vantage point.

These considerations are born about because I find it highly intriguing how often I converse with people on myriad subjects where they are passionate about hobbies (or possible dreams) and so on, though usually not in a I-want-to-make-a-living-out-of-this sort of way, but in a passionate way nonetheless, and I see people, give up on something they are passionate about because they just don’t see it as ‘possible’.  I can definitely empathize with such instances given how I myself followed this course a few times, though not necessarily for these very reasons.

Be that as it may, this is the type of mindset that holds individuals back, and I think most individuals are familiar with some part of this spectrum, and it’s something that serve no purpose but to anchor an individual upon the sea of regret for the rest of their lives.

Thankfully, life has kicked my rear end enough, and I have made enough mistakes to realize what it is I truly want to follow through with, and at least it didn’t take as long as I thought it would for me to realize this.

Yes, no passion that you wish to take to the fullest extent, or at least, to a far-reaching range is easy to follow through with, nay.  But if you truly want something you are passionate about, sometimes you just need to jump into the deep end of life and begin swimming.

Either way, I know that 50 years from now, irrespective of where writing takes me, I won’t have the regret of not having followed through with my passion for writing, as I know I will have when I look back having played online Poker.  And for that perspective, I am definitely thankful.

__________________________________________________________
Notes:

[1] In full disclosure, I believe that the amount of money that could be made had a wider range than the one mentioned, but either way, it was enough to make a comfortable living by average middle-class income standards.

[2] I apologize for the lack of content on the blog; I’ve been busy on a few different things I will discuss in the next few weeks, and also dealing with some health issues at the moment.  Nothing serious, but I just don’t want it to get as such, so I just need to take care of myself.  That said, I still plan on uploading content of a wide scope here, I just wanted to do a small update on why there hasn’t been much the last few weeks.

[3] This piece was written with the thoughts that even if it doesn’t seem feasible at all, sometimes it doesn’t hurt to truly consider how complex or truly complicated chasing a dream or a passion is.  If thought about open-mindedly on paper, sometimes certain things aren’t as complicated, or as simple, as they may be at first blush, but consideration of them at least allows for the true scope of the issue to be grasped, rather than think that you can’t do it because x, y or z reasons.

__________________________________________________________
If you find value in this information, please share it.  This article is free and open source.  All individuals have permission to republish this article under a Creative Commons license with attribution to Zy Marquiez and  BreakawayIndividual.com
__________________________________________________________

Have You Ever Walked On The Moon?
What Do You Find Inspiring
Consciousness: The Key To Life
The Artist Of Eternity
25 Simplicity Quotes: Simplifying Aspects Of Your Life
Conformity Crisis: The War Between Conformists & Nonconformists
Never Underestimate The Power Of Imagination, The Power Of Dropping Seeds
The Artist & The Trance Of Inspiration
Stranger On The Moon
The Spectrum Of Balance
Mining For Inspiration
Wings Are Made To Fly, Seeds Are Made To Grow
Taking That First Step Towards A New Journey
My First Book The Twin Flame, Future Projects & More
Breakaway Individuals Throughout History: The Individuals, The Trailblazers & You
Why A Sound Mindset Is Crucial: The Light Side Of Mindset Vs. The Dark Side Of Mindset
Mindset Mindset Mindset!
A Sound Mindset Amidst The Obstacles Of Life
Mindwaves & Mindfulness
Modern Misteps Meet Mindfulness
Mindfulness & Zoning Out
Mindfulness & Music
Meandering Mindfulness
Mindfulness Musings: Choices Made Out Of Fear & Love
How TV Robs You Of Your Life
How You Deposit A Truckload Of Black Pearls Into An Emotional Bank Account
How Are Your (Emotional) Bank Accounts Doing?
Emotional Bank Accounts: Self Expression
Emotional Bank Accounts: Investing In Yourself
Emotional Bank Accounts: Withdraw Withdraw Withdraw!
Emotional Bank Accounts: Mutual Funds
Emotional Bank Accounts: Trust
Emotional Bank Accounts: Dividends
Emotional Bank Accounts: Large Scale Withdraws
Emotional Bank Accounts: Deposits & Withdraws
Emotional Bank Accounts: Mutual Investments
Emotional Bank Accounts: Interest Rates
Emotional Bank Accounts: Gems Gems Gems, Babies Everywhere!
Emotional Bank Accounts: I Call Your 7 Cents & Raise You A Dollar
Emotional Bank Accounts: Account Closures
Emotional Bank Accounts: Anonymous Donations
Emotional Bank Accounts: Executive Decisions
How You Deposit A Truckload Of Black Pearls Into An Emotional Bank Account
How Are Your (Emotional) Bank Accounts Doing?
Poker & Life: Pulling The Friend’s Card
Poker & Life: Let There Be Range
Poker & Life: The Comfort Card
Poker & Life: Pulling The Mask Card
Simplicity For The Sake Of Health
Imagination Unleashed
The Inherent Power Of Curiosity
Time Management: Eternity & A Day Will Never Be Enough
A 7 Cent Investment Into An Emotional Bank Account To Convert A Hater?
What Do You Find Inspiring?
Poker FlashBack: Swimming With Sharks, Swimming With Whales
Imagination Rises Out Of The Jaws Of Defeat
What’s Your Story?
Infusing Energy Into The Individual
You The Individual Are Author Of Your Own Journey, Of Your Own Destiny
Harry Potter Fans Trash Talk?  Say WHAT?!
Consciously Creating The Road Of Change, The World Of Tomorrow
What Are Your Personal Defaults?
A World Of Grays
Mindfulness, Loss & Friendship
The Opening Salvo, The First Minute
The Seeds Of Today, The World Of Tomorrow
Assumptions Are Mother Of All F@!$ Ups
Piercing Perspectives #1: Taking Things For Granted | Health & Mindset
Piercing Perspectives #2: You The Individual Are Extraordinary
Piercing Perspectives #3: The Divide & Conquer Left Right Paradigm
Piercing Perspectives #4: Poker As A Mirror For Life
The Individual, The Foundation Of Society

___________________________________________________________
About The Author:

Zy Marquiez is an an author, business owner, CEO, avid book reviewer, inquirer, open-minded skeptic, and writer who aims at empowering individuals while also studying and regularly mirroring subjects like Consciousness, Education, Creativity, The Individual, Ancient History & Ancient Civilizations, Forbidden Archaeology, Big Pharma, Alternative Health, Space, Geoengineering, Social Engineering, Propaganda, and much more.

Depression & Mental Health | #Life | #Death | #Depression | #Suicide | #MentalHealth | #Psychology


BreakawayIndividual.com
Zy Marquiez
June 26, 2019

As a preamble, this piece on mental health is prompted by two different significant circumstances, one of which is personal, one of which is not, that took place the last day.  The personal component will lead to set the foundation for what follows.

This piece will only touch lightly on the subject of mental health as equal parts vent and equal parts reminder for others to make sure that whether you happen to know someone, or simply think someone else might have mental health concerns, let them know that you are there, no matter whatNo matter how many times it takes, for there are not enough ways to tell people you care for them.    

When any single person takes their life because they thought nobody was there for them, which has happened way more often than it ever should have, it shows the possibility that (1) these individuals were not told they were cared for, or loved, (2) they were told, but didn’t really believe it, (3) they were told, but they were not shown, (4) they were told and shown, but it never registered anyways, (5) they went through one of the above circumstances, but their health issues didn’t allow them to have their mental faculties in full, preventing them from noticing, or appreciating the truth behind someone’s actions, or (6) another issue altogether that couples to the above in a different way.

As it happens, I have been writing quite a bit about mental health the last couple of days, and all of this stemmed from a poem that I helped co-write, which was thankfully a collaboration with a very talented acquaintance that I only met nigh a week and a half ago or so.  During a conversation, she brought up the idea of a collaboration before me, and after we jumped at the chance, she settled on the topic of depression, which I didn’t mind whatsoever.

To say the least, the poem was incredibly thought provoking, and quite inspiring in a few different ways, which I kind of didn’t expect to be honest.  On a subjectively deeper level, this piece made me think of lots of personal emotions and issues that I haven’t delved into for quite some time for various reasons, and even downright buried for many years.  Having said that, what we wrote resonated with me so much that I have written dozens of poems of myriad types, some of which I plan on sharing in the future hopefully, including some the topic of depression, or darker subjects that revolve around mental health.

In fact, today, while I was stretching and writing poetry on this and other subjects, I got a text from a friend that said someone that we followed on social media had unfortunately passed away, which is where the second component of this blog posts comes in.

Through my friend I come to find out that Desmond “Etika” Amofah passed away due unfortunately to suicide.  Whether someone is a youtuber or not, it’s extremely unfortunate when someone takes their life, especially when there were significant mental health issues that were known for months beforehand, but this is also how it happens at times.

How I ran into Etika’s work was simply by watching him over a decade ago on Youtube covering gaming, which is something that I am incredibly fond of.  He was one of the content creators that clawed his way from the bottom and rose all the way to the top, and was incredibly popular for what he accomplished, and even inspired many in his journey.  I won’t cover much more than that given that there’s literally countless articles out there covering the deeper aspects of his life.  I simply mention this because although I didn’t know him, I did watch him enough to find an incredible affinity and kinship towards him, as many others have, when he was doing his work and it made me incredibly gloomy after hearing of his passing, especially given the circumstances.

The keystone point is, don’t ever assume people know you care, or even love them, and even if they do, they might still have problems reconciling that fact.  Everyone thinks differently, so how someone expresses how they care is vastly different from how another individual does.  Likewise, different people see acts of caring and love in different ways.  Some people see small circumstances and find a lot of caring and love behind it, others do not; some people express themselves in ways they think are obvious forms of caring and love towards others, but others might not see it that way given countless reasons.

With all of that in mind, it is downright crucial to show others that you care and/or them, whether they have mental health issues or not, but especially if they do.

Consistent acts of kindness, whether small or not, can go a long way to help others come out of the catacombs of mental health issues, or prevent them from getting there in the first place.

Never underestimate the power that showing others you care can have.  It might be the smallest gift you can give, but it might be the best gift someone could ever receive, because it just might change the course of their life forever.

___________________________________________________________
Author Notes:

[1] I say perhaps, because I am uncertain of what these individuals have gone through, or go through, but subjectively speaking I have found this to be true for myself and some close to me)

[2] Honestly, I wouldn’t had written this blog post if I hadn’t collaborated with the person I co-wrote that depression poem with.  It’s not that I don’t have appreciation for mental health issues, it’s just hard for me to speak about these issues subjectively given some things that have happened in my past.  But having had to privilege not only to write something on this very topic, but have it be meaningful in a way, incredibly so in fact for me personally, has nudged me in a direction that I hadn’t contemplated in going toward, but one that I appreciate to the fullest extent. I definitely let the person know that I appreciated the opportunity and I sure hope we can work together again, not only because (I think) we worked well together, but also because of how well the poem came out, but that will ultimately be up to them.

Either way, this situation is just one of those seemingly little circumstances that can change your outlook on many things, and make you realize that there are people out there that will relate with what you have to say at the deepest levels, and I haven’t been able to do that with this topic, not like that.  Especially given that I often mask emotions with metaphors and I am not as blunt as I am in my personal journal or random accounts I often employ in various nooks across the internet just to let off steam.

My main point is that many times people think that there aren’t others out there that care, or care enough to listen to them, or to help them wade through the issues, when in fact the opposite is true.  There are people that would walk through oceans of fire for them to make sure that they are okay.  But as I’ve alluded to elsewhere, many people often don’t show others that they care because they see the acts that they themselves undertake as ‘obvious’ acts of kindness, even when others might not see it that way.  And if a person sees their own actions as an obvious act of kindness and love, why wouldn’t others?  Simple: because not everybody thinks likes you, feels like you, acts like you, or ultimately lives like you, why is why you should never underestimate the power of acting out of love, no matter who this action is towards, and whether you know that person or not.

You all have a great evening, and no matter what, always show others you care.

___________________________________________________________
If you find value in this information, please share it.  This article is free and open source.  All individuals have permission to republish this article under a Creative Commons license with attribution to Zy Marquiez and  BreakawayIndividual.com
___________________________________________________________
About The Author:

Zy Marquiez is an avid book reviewer, inquirer, an open-minded skeptic, yogi, and freelance writer who aims at empowering individuals while also studying and regularly mirroring subjects like Consciousness, Education, Creativity, The Individual, Ancient History & Ancient Civilizations, Forbidden Archaeology, Big Pharma, Alternative Health, Space, Geoengineering, Social Engineering, Propaganda, and much more.

5 Lessons From Owning & Operating Businesses In The First Year [Part 1] | #Business | #Finance | #Investing | #Growth | #Mindset

“Build your own dreams, or someone else will hire you to build theirs.”
– Farrah Gray

“The man who moves a mountain begins by carrying away small stones.”
– Confucius

BreakawayIndividual.com
Zy Marquiez
June 23, 2019

The first year in any venture can be a rollercoaster ride, particularly in business.

Such ventures can include incredible highs and torrential lows, but it’s the full length of the journey, what you learn from it and what you ultimately implement that will really set you apart from the of the field.

Based on these ideas, key insights will be discussed in this blog post based on lessons learned from the initial year and change of operating small businesses.  Future blogs covering additional insights will follow thereafter, so keep a look at for those in the near future.

As a preamble offering background to the following insights, the following considerations will be based on the experienced gained from two small business owners, one of them being my close friend Jabai and that of myself.

Hussien Jabbai, who conceptualized this post nigh a week ago in one of our business brainstorming discussions, is CEO and Owner of Jabai Performance, wherein he also focuses on Personal Training, and is also the Founder of the Fire Fighter Training Systems (FTTS Project), which aids in Injury Prevention for First Responders.  Conversely, I myself am CEO and Owner of both a LEGO-parts store on Bricklink named Blocked up, and also the Square One Productions Ebay store.  Both of us have known each other for about six months and have learned a great deal from our business platforms and numerous business conversations.

The advice that follows is a conceptual collation of significant lessons we have learned in our respective businesses in hopes that other business owners may have a foundation to venture from and some idea of what to do, and what not to do.   Examples will follow from either one, or each of our respective fields where applicable.

#1:  Know What You, Your Products & Services Are Worth

A business transaction, is not unlike any other transaction.  Agreements, whether contractual or not, are purely two parties agreeing upon a set of parameters and/or a certain price point.  Not all price points are created equal, however.

To give you an idea, while business A might offer to sell their services to customer B, at say $500 per transaction, that doesn’t mean that this is the ideal price-point for the product or service.  An exact or very similar transaction could take place at the $750-1000 price range between business C and customer D, and if that is true, then selling your services lower than what the regional, national or global average is, is highly detrimental, and could even set your business back when compared to the competition.

Within personal fitness, how much each trainer charges is obviously a personal choice that is coupled with experience, not unlike any other business.  The model that Jabai chooses to employ is one where the services he offers aren’t the highest priced, but certainly aren’t the lowest either.  If he prices his services too low, he’ll just get swamped with customers, his time won’t be as efficient given the value he puts on his time and the experience he has garnered in the field, and he would ultimately undercut himself.  Likewise, if the prices he sets are too high, it will not only narrow down the range of potential customers who can afford his services, but it will also limit the likelihood of garnering repeat customers as well.

Now, in my own personal aside, when launching the LEGO-parts selling business platform I have pursued on Bricklink, I employ a software used Brickstock.  Narrowing down a lot of information into a bite-sized piece, each particular LEGO set has parts lists that can be viewed as the inventory sheet, and each of these parts is sold for a certain price.

Now, the key part here is that each LEGO part is priced at a global average within the Brickstock software, not a regional or national oneThis means that, if you don’t know, and I certainly didn’t know this at the nascent stages of starting the Blocked Up Bricklink store, the your regional (or national) price of most individual parts could be much, much higher than the global average, then you would be leaving significant profits at the table.  Some of the reasons for this price discrepancy are that in Bricklink (1) some buyers do not like purchasing from sellers over-seas because of the additional shipping charges they incur, (2) many Bricklink stores outside of the United States have (surreptitious) hidden fees, and (3) the issue of waiting much longer for parts is highly problematic when many of the LEGO MOCs (My Own Creations) that are designed by independent LEGO creators are on a time table.

These reasons are why many LEGO creators don’t mind paying a higher premium or a much higher price in certain instances for individual parts within their actual region.  However, this isn’t something that’s written about anywhere within the LEGO community that I have noted.  It is definitely something to take note of because if you happen to have a store with tens of thousands of parts, hundreds of thousands (or even millions) of parts, then adding even $0.05 cents per part is netting significant profits over the span of a hundreds of orders, entailing tens of thousands of parts, or more.

I have seen Bricklink Businesses who I wholeheartedly support, and whom I appreciate greatly that have been around for over 10 years and whom I have also learned a LOT from that have done this mistake and still do so, and whose business model stays stagnant or grows only slowly, and definitely not at the rate that it could.  To be fair, I am only talking about stores where people are doing this for a living, and not selling parts as a hobby.

Also of note, I am also not stating that people need to have the highest prices for their parts, nay.  What I am saying is that, if a product is selling for a given price within your region, pricing a hair under that price is something to at least be considered at minimum, since many times these parts would be cheaper than any other store out there anyhow.  Pricing parts any lower than that is financial suicide given that you’re only going to grow slower and not take advantage of the supply and demand price mechanisms that rule economics.  Just as important, carrying out such glaring oversights in my honest opinion are also a colossal time waste given that this time could be allocated to further grow the business or even free up personal time if that is what you seek.

#2: Always Pay Attention To Your Competitors

Learning is growth, and growth should entail learning.  A significant way individuals can learn in life is by learning from others, and in business this is no different.  And thankfully, one of the best ways to learn is from those that came before you, or those that partake in your business field.

As touched upon lightly in the aforementioned point, some business products/services have established price ranges, while others do not, in which case you would have to figure out what the price range and market is for that given product/service.  In most businesses however, if you look hard enough you can ascertain what prices are optimal for your business, and one of the best and simplest ways to do this is by keeping an eye on similar businesses.

This advice might seem ‘obvious’ at first blush, but it’s something I often see overlooked on Ebay every single day, and that’s not an overstatement.

In addition, other notable things other businesses could do is (1) move prince ranges up or down, which affects your product and profits, (2) have complete control of most of the market, which (a) gives then incredible flexibility in the control of setting the market price, (b) often aiding them in pricing products/services at a much lower price point given that they are in it to flip-products quickly, not unlike a convenience store or even Wal-Mart, which follows a different model than simply pricing products at a specific price point.  And (c) this affects the speed at which your products sell.

#3: Know What Your Lowest Price-Point Is & Don’t Go Below It

From what I have gathered, in many online businesses, sellers will undercut each other relentlessly to the point that they are barely profiting from their products.  In my personal view, this is like willingly choosing minimum-wage when you could make a higher per-hour rate, or per-transaction rate, than that.

As a business owner, this used to bother me because I always felt the need to have the lowest prices with certain products, but that’s not always feasible (or reasonable), and many times it’s downright detrimental to your business model.  In Ebay stores, as well as in Bricklink, there will always be stores with lower prices, but that doesn’t bother me now because prices aren’t the only thing that people rely on, which brings me to the next point.

#4: Know Your Business Model

In business, like in life, it is incredibly important to know your business model in its totality.

Now, in the case of my friend Jabai, he has set his business model with a price point at a happy medium where not only he is satisfied with, but at a point where his customers are as well, which encourages customer loyalty.  I follow a similar mindset with most of the products sold, although not in the exact manner because where Jabai sells a service, I sell thousands of different products/parts between both stores.

Along the same line of thought, could each of us set the price of our products/services much higher than we do so now?  Yes, we certainly could.  Why don’t we?  There are a lot of reasons for these, but we will focus on two of these.

The vanguard reason for this is to have happy customers, which encourages repeated business and customer loyalty.  Secondly, there is a moral point of view in that although we do want to profit from business, we don’t want to fleece people, which is a delicate balance at times in business.  That said, what people considering ‘fleecing’ is entirely subjective, but the majority of people usually agree upon certain price-ranges before something just gets downright expensive.

Due to those reasons, we have each settled on our respective values for our business practices and what we are ultimately satisfied with.  This is ONLY a cursory glance of this notion, and can be gone into further detail later on, but it is mentioned simply to give a bird’s-eye view of the concept.

#5:  Make Sure You Consider A High-Value Or Rare Product/Service – A ‘Strong IP’ (Intellectual Product)

Let’s now consider the notion of having a high-value or rare product/service.

Having a high-value or rare product/service is something to take note of given that not all products and services, although sometimes exact in nature, are similar in the way their execution is carried out when infused into a business model.  As the first example showcased, two businesses can have the exact product, but the initial business values it much lower, thus nets less profit than the latter business.  Adding incredible value and/or rarity to the product/service only increases the profit, or the magnitude of the mistake made within such an example.

Expanding upon the notion of having a high-value or rare product, let us now contemplate what I jokingly call having ‘Strong IPs’ within your business.  The reason I have chosen this jargon specifically is because one of the greatest lessons I have learned from watching Nintendo as a company.

The lesson that I have learned from Nintendo is that they do not devalue their intellectual property (IP), which is the reason why (1) their products net so much profit, and (2) why their products maintain their value over time.

In the last few years, what I have learned is that even if you go back a decade or more, the products created by Nintendo, not only retain their value quite well, but in some instances increase in value with time.  This is one vanguard reason why having a strong IP and knowing what it’s worth is paramount.

Besides, since Nintendo creates the games themselves, they set the global market; the prices that individuals pay for Nintendo video games is nigh always the same across the board, and given how much Nintendo values their IPs, those video games rarely go on sale, thus securing greater profits in the long run.  To be fair, Nintendo also has high standards when publishing video games, whereas some other companies do not, which is why they can’t keep their IPs at such a high price point.  This is why it’s noteworthy to see Nintendo take their craft seriously, because not only do they carefully craft their IPs with careful consideration, but they deliver on the vision of having a high-quality product through and through.

Now, in my personal case, neither do the Bricklink nor Ebay stores have items that are created by me.  What I do offer instead as a smaller subset of the Square One Productions Ebay store are items that are incredibly rare.

Case in point, something I invest heavily in are rare video games and collector’s editions, Playstation 4 Collector’s Editions to be precise. From time to time, a particular game will get a physical Collector’s Edition for a video game that was never produced physically and only produced digitally; given that, the mintage of that item will be somewhere along the lines of 2000-3000 copies.  While that might sound like a lot of copies to some, when one realizes that there are nearly 100 Million potential buyers as PS4 owners, you realize that you have a very rare item.  It gets even more interesting from there though.

Most of those 2000-3000 copies will be purchased by collectors.  For example, let’s say that 50% of those collector’s editions are purchased by collectors, and I could make an argument that the number is much higher, but let’s roll with that number for simplicity’s sake.  If such is the case, then you now have only 1000-1500 copies available for purchase, if not much less than that.  (In my daily pricing research on EBay, I would say that the numbers is closer to 5-10% of that, but either way, you have an incredibly rare item, which only makes it that much more valuable.)

An unwritten rule that most resellers take is selling the item for double what you paid for it.  So if you paid $50 for a collector’s edition, selling it for $100 is not uncommon.  Even so, in my opinion, a mistake that some individuals do is pricing these items incredibly low; say at $75 or so.  While that might seem like a 50% profit if you were to take Ebay as an example, such is not the case for EBay keeps 10% of that, so the profit is only $67.50, or is it?  PayPal takes another 3%, which would is $2.25.  Now that ‘profit’ went from $67.50 to $65.25.

If the reseller had sold the item at $100, the Ebay 10% fee would drop the profit to $90, with PayPal taking its 3%, leaving the profit for the item at $87.  Although how each seller sells their item is obviously their choice, there’s an enormous difference between selling a product between $65.25 and $87 after fees.  While an item sold at $75 will net you a % 30.5 profit, an item that sells at $100 will net you 87% profit.  Those kinds of returns will snowball significantly, or at a snail’s pace, depending on which price point you pick and business model you choose to employ.

In the Square One Productions business, 80% of the products or so, perhaps a bit higher, all are priced ‘to-go’ at near the lowest price-point, with the rest of the items having much higher price points, the highest around in fact.  This is because when your item is limited, and cannot be created ever again unless by some unknown circumstance or ‘miracle’ later on, the value of that item is incredibly high [1].  This is why it’s not uncommon for some of the rare video games and collector’s editions that are sold to have a 3x-5x return, and in rare cases higher than that even.

Given all of that, knowing exactly where your product falls on the spectrum of rarity and value will net you significant profits in the long run and only make it easier for your business to succeed, or continue its success.

Final Thoughts

Please keep in mind, none of the above thoughts are shared as end-all-be-all ideas.  These thoughts are shared to offer individuals perspective for those seeking insight when perhaps considering starting their own business, or who know others that have done so or are planning too.

There are a lot of additional ideas that can be discussed, but these initial five were chosen given that they set a sound baseline for the next part of this series.

In business, like in life, there are unlimited options that individuals and business owners can undertake.  What options are chosen and what follows there in isn’t only directly related to the quality of research carried out within your business, but the perseverance and focus applied to each particular idea and/or venture.

The more focused and precise the actions undertaken, the greater the net benefits and profits that will accrue over time, and the more rapidly those benefits will manifest.  And in business, like in life, these benefits are what increase the quality of life, or business, which is why careful consideration should be given to it.

As such, each step that you take should not only be taken with incredible thought and mindfulness, but it should not be taken lightly, either.

______________________________________________________________

[1] The notion of rare video games, or games minted in limited runs, is not something new, although has garnered a lot of attention the last few years.  In fact, ‘Limited Run’, is the name of the company that I invest the most heavily in and support not only in my business practices, but for my personal endeavors as well.  As a small company that is doing what to keep physical media for game cartridges of video games in an age where most companies are seeking to make everything digital, I appreciate what they do heavily and will continue to support them for the rest of my life.
[2] Some of these examples were only delved into in a cursory manner, and could be expanded upon at length in the future.

___________________________________________________________
If you find value in this information, please share it.  This article is free and open source.  All individuals have permission to republish this article under a Creative Commons license with attribution to Zy Marquiez and  BreakawayIndividual.com

___________________________________________________________
About The Author:

Zy Marquiez is an an author, business owner, CEO, avid book reviewer, inquirer, open-minded skeptic, and writer who aims at empowering individuals while also studying and regularly mirroring subjects like Consciousness, Education, Creativity, The Individual, Ancient History & Ancient Civilizations, Forbidden Archaeology, Big Pharma, Alternative Health, Space, Geoengineering, Social Engineering, Propaganda, and much more.